AD Bell – JETRIX LXi7 Flatbed


The Challenge

This leading signage printer, manufacturer and installer recognised the time had come to enhance their existing offering with a direct to substrate flatbed printer. Coinciding with their move to new, larger premises in Wetherby at the end of 2019, they now had the space to look at other machines with a view to being more efficient with time and effort. They identified a need to look for a printer that could take some of the capacity from their roll-to-roll printers to free those up to solely produce vinyl wraps and flexible signage. So, the search was on to find a new printer to tackle the flat direct to substrate work.

The Next Steps

The extensive research process working with Perfect Colours, initially involved seeing the printer in action. However the team at AD Bell were also keen to put several samples through more extreme testing conditions including substrates that other printers often find challenging including plastic, glass and Perspex.

They were only too aware of the issues some direct to substrate exhibited. They were therefore keen to avoid these problems, such as chips when routing or drilling and print easily scratching off. However, despite their best efforts the JETRIX LXi7 passed all their testing criteria easily.

The Outcome

Despite their best efforts the JETRIX LXi7 with its powerful zonal vacuum system, LED UV technology and advanced user-friendly GUI software repeatedly met and exceeded the stringent testing. In fact this; combined with the extended warranty, leading head technology and the outstanding colour with high level of adhesion that the InkTec inks achieve, meant the JETRIX LXi7 was the perfect machine.

"While the cost of the JETRIX was extremely competitive...we were keen to also look at the lifetime running costs, the quality and cost of inks and their durability.

In fact, the JETRIX really does do exactly what it promised and more. It is faster than our existing roll-to-roll printers and so is doing things quicker and eliminating the additional stages in the process that we were going through using the roll-to-rolls. The colour gamut is absolutely fantastic and in fact the 6 colours are so much punchier than what we are getting from the other printers."

Simon Bell, Director, AD Bell